Bernadette Wilson

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Bernadette Wilson, an XaaS Journal contributor, has 19 years of experience as a journalist, writer, editor, and B2B marketer.

7 Tips for Evaluating a Payment Processing Partner

Before you partner with a payment processor, you must do your due diligence to ensure the partnership will result in the greatest value for your client and your business.

Top Reasons You Should Sell Integrated Gift Card Solutions

Your clients expect solutions that work together, streamlining processes, saving time and positioning them more competitively.

Advice for Selling Gift Card and Prepaid Solutions Post-Pandemic

Expect changes in how consumers want to use them and which prospects are buying them.

Looking for a Way to Optimize a PaaS Solution? Add Managed...

Kubernetes can give your clients intelligent control, automation, and the ability to make the best use of Platform as a Service resources.

If You’re Not Selling PaaS, You’re Missing a Huge Opportunity

Solution providers can bundle PaaS VMs with managed services offerings to grow revenues and build stickier customer relationships.

How to Sell Platform as a Service

Focus on benefits and outcomes and the value you will add with your expertise and IP.

An Insider’s Look at Patch Management Tools

MSPs see advancements but still room for improvement in these solutions.

Best Practices for Building an Outstanding Patch Management Offering

Follow these tips to ensure your clients’ systems are protected and optimized – and nothing falls through the cracks.

Patch Management Got a Whole Lot More Complicated Recently. Here’s What...

Remote work means more devices connected to the network — and potentially more unpatched vulnerabilities.

Patch Management + Your Expertise = A Winning Combination

Giving your clients the benefit of your experience will differentiate your patch management offering.

Best Practices for Improving Data Quality

Your clients need quality data to yield accurate and useful insights.

Customer Satisfaction Surveys Best Practices for VARs and MSPs

Here's how to ensure your retail and restaurant customers get actionable results from their survey solutions.

5 Tips for Selling Restaurant Consumer Surveys

Your advice can contribute to greater customer survey solution ROI and greater overall business success.

8 Essential Customer Engagement Software Features

Trusted business advisors will help their clients implement customer engagement software with the right features to have these advantages.

It’s Time to (Re)Consider Digital Signage

Invest in digital signage to overcome pandemic-era challenges.